I’ve been nominated for a board seat at the Search Engine Marketing Professional Organization (SEMPO). If you’re a SEMPO member, please vote for me in the upcoming election, February 6-15, 2008. SEMPO’s mission…
… Read the resta global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it.
When will they ever learn? Delivering your prospects — let alone existing customers — with pop-under browser ads equates to nothing more than annoying, offensive spam. Companies that spam usually are not interested in building long-term customer relationships.… Read the rest
The following is also my latest MediaPost column…
Move Over, Seth Godin, Einstein’s Here
January 25th, 2008 by Max Kalehoff
I read my fair share of business books and marketing punditry. In the trendy stable are works by authors Seth Godin, Guy Kawasaki, James Surowiecki, Don Tapscott and Malcom Gladwell.… Read the rest
I announced last November my move to Clickable, a startup Web service to make online advertising simple and effective. Many have asked me recently: “How’s life going at Clickable?” Entering my third month, life’s been awesome.… Read the rest
Both Macs and Microsoft Windows-based computers have their pluses and minuses. I started on a Mac as a kid and remained loyal to the brand through college graduation. Then — upon entrance into the corporate world — Windows-based PCs were thrust upon me.… Read the rest
