Alright, I got the point! I love Facebook, and am sure it eventually will develop a thriving advertising model. I’m actually routing for it. However, that ubiquitous Visa promo with all my friends avatars’ inside is getting old and little annoying.… Read the rest
Category Archives: Marketing & Media
PR Agentry Is Broken
In this new-media age, public relations is broken. Steve Rubel says his high-profile blogger status makes him an especially powerful lens to gauge the hurricane the PR industry is in:
… Read the restAs a relatively high-profile blogger, I get to see things that others in PR, even those who blog, don’t experience.
You Know A Good Retail Establishment When…
…you walk in and tell the sales rep the hi-end model they have for sale is actually crap, she agrees wholeheartedly, then recommends the cheapest model which works best, has an unbeatable five-year warranty, and happens to be the one she uses herself.… Read the rest
A Beautiful Web Site Becomes A Marketing Hub
While not as significant as introducing kids into the world, I led a team at Clickable to introduce the beta version our new Web site last week. We tried to do something different: make our customer-support community our home page. Scott Wilder, general manager of online communities at Intuit, and a Clickable advisor, recommended making our customer support community as visible as possible.… Read the rest
Search Technology Demo Extravaganza At Next SEMPO NY Meetup
Our next SEMPO New York Meetup is scheduled for July 30 at 6:30pm at the Microsoft offices.The July 28 RSVP deadline is approaching, and we have almost a hundred members confirmed with space for 130.… Read the rest