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AttentionMax

Max Kalehoff…dad, sailor, and marketing exec on life's hidden sides

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Fitbit Is My Favorite New Tech of 2013

Fitbit Weight Trend

I acquired some cool new tech gadgets in 2013. Most gadgets were iterative improvements — like my Macbook Air laptop and an HTC One smart phone.… Read the rest

Posted byMax KalehoffDecember 31, 2013July 4, 2014Posted inTechnology & Life

Lego’s Evolution From Invention To Prefabrication

Julian's Legos

Lego sets are awesome. I loved them as a kid, and now my kids love them. And that makes me love them all over again.

But Lego sets have changed.… Read the rest

Posted byMax KalehoffDecember 25, 2013July 4, 2014Posted inMarketing & Media, Parenting & Family4 Comments on Lego’s Evolution From Invention To Prefabrication

Questions Reveal More Than Responses

Kids Raise Hands

Every hiring manager has a favorite list of interview questions. They fortify the give-and-take of an interview while testing knowledge, skills, personality and interpersonal skills — all in an effort to predict a job candidate’s suitability.… Read the rest

Posted byMax KalehoffDecember 19, 2013July 4, 2014Posted inManagement & Leadership

Etsy Sellers Inject Humanity Into Online Commerce

Change In Hand

I don’t like most shopping experiences. That includes physical stores and virtual ones.… Read the rest

Posted byMax KalehoffDecember 10, 2013July 4, 2014Posted inMarketing & Media, Technology & Life

7 Torture Tests For Marketing Agility

Dog Agility Jumping

It’s that time of year when we start thinking about big themes for next year. 🙂 What will make marketers successful in 2014 and beyond?… Read the rest

Posted byMax KalehoffDecember 4, 2013July 4, 2014Posted inManagement & Leadership, Marketing & Media

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