If blog mentions are any indication, Al Gore is stirring significant attention around himself, his movie and global warming. Will it sustain? A spike is likely to flatten out, but it will be interesting to see how much buzz sustains.… Read the rest
George Bush’s Gift To The New York Times
If conversation is the media industry’s new currency and engagement indicator, then George Bush’s backlash over the New York Times’s recent coverage of the Department of Treasury’s anti-terrorism money-tracking program was nothing short of a huge, early, fat Christmas present.… Read the rest
PayPerPost Pays Bloggers To Be Shills
John Fine of Businessweek reports today on the launch of PayPerPost, which describes itself to advertisers as:
… Read the restan automated system that allows you to promote your Web site, product, service or company through the PayPerPost network of bloggers.
Why Advertising Agencies Don’t Get R&D
In my latest OnlineSpin column at MediaPost, I discuss R&D and innovation at advertising agencies, or the lack thereof. I’m a little critical, and certainly don’t mean to offend anyone. I’m just reflecting on my experience, which just may reflect a larger trend or a problem.… Read the rest
Jim Lehrer: Renaissance of The News Gatekeeper
I’ve been catching up on the past few episodes of CNN Reliable Sources with Washington Post’s Howard Kurtz, the analysis show about the media. PBS News Hour host Jim Lehrer made some interesting points about television news in an interview with Kurtz, aired on June 18:
… Read the restKURTZ: The anchor wars.