About

Greetings. I am Max Kalehoff. AttentionMax is my platform to share ideas on marketing, media, start-up culture and raising kids. Thanks for reading.

About Me. I’m a student in new marketing and media, with experience building reputations of early-stage companies. I’m now vice president of marketing at Clickable, where our purpose is to help businesses survive and thrive by simplifying advertising success. My prior experience includes marketing roles at Nielsen BuzzMetrics and comScore Media Metrix. In addition to this blog, I pen a weekly column in MediaPost. My formal education includes a Bachelor of Science degree from Syracuse University’s Newhouse School, a diploma from the French Culinary Institute, and a Merchant Marine Master License from the United States Coast Guard. I live in Pelham Manor, New York, with my wife Laura and two kids, Julian and Celeste. My interests include sailing, writing and cooking. My full resume is available at LinkedIn, and you can contact me here.

Disclosures. I strive to be authentic, transparent and positive. Everything published here is my personal opinion, and not approved by anyone except me. My writings on this blog are not necessarily representative of the views of my current or former employers.

Terms. You may read it, quote it, link to it and comment. However, the entire contents belong to me under Creative Commons license. All rights reserved. Unauthorized reproduction of content on this site is strictly prohibited (and that includes republishing posts in their entirety without my consent). Comments or opinions expressed on this site are those of their respective contributors only. The views expressed by outside contributors and links to outside Web sites do not represent the views of me. All content on this Web log has been made available on an “as-is” basis, and I shall not be liable for any direct or indirect damages arising out of use of this Web log.