My mission with AttentionMax is to chronicle trends and disruption in media and marketing, as well as offer frequent anecdotes on how they impact everyday life…my life, in particular. It’s interesting to see which posts resonate with people and spawn public comment or private email, especially considering my uncontrollable tendency to cross between professional and personal life.
For all the writing I do about marketing and media, it’s interesting that my recent spontaneous rant about Lowes’ breakdown in customer service (and pain inflicted on me) has spawned some of the more passionate and entertaining feedback (or feedback at all). Because blog platforms tend to very good at hiding passionate discussions in the comments section, I’d like to bring this one to your attention. Check it out here.
There’s a possible underlying theme here: what drives discussion and passion may be less about silos of marketing and media, and all about total brand experience and customer service.