Each spring I try to plant a few things I’ve never grown before. That’s in addition to the standard herbs and vegetables like conventional sage, basil, thyme, coriander, rosemary, oregano, tomatoes, eggplants, peppers, zucchinis, cucumbers, peas and string beans.… Read the rest
In the age of industrial branding, companies turn frequently to agencies and specialists to create and redefine their brands.… Read the rest
I’m in a new marketing leadership role, and am quickly building the team.
I prefer to hire proven stars that I’ve worked with before. Their probability of success is higher, and you cheat time by avoiding the laborious recruiting process, while activating someone intimate with your playbook.… Read the rest
Luck is among my top criteria for evaluating job candidates.
People who feel they’re lucky tend to have the wind against their backs. Good things tend to happen to people with good vibes.… Read the rest
It’s critical for company leaders to understand and simplify complex problems and then determine long-term goals and plans for addressing them. Long-term context is challenging, though short-term minutiae can be equally daunting.… Read the rest