Customer satisfaction surveys are saturating e-mail inboxes with each customer experience. Out-of-the-box survey collection softwares and tools are making it too easy. Couple that with ubiquitous adoption of email marketing, and every customer with an e-mail address now is drinking from a firehose of customer satisfaction surveys.… Read the rest
Category Archives: Marketing & Media
The Predictability Of Bob Ross
I enjoyed FiveThirtyEight’s statistical analysis of the paintings of Bob Ross.
It’s a novel analysis, and I’m glad it was done. Though it didn’t really produce any big surprises. It confirmed what we already knew.… Read the rest
Wawa
When in Pennsylvania, I always stop at Wawa for a coffee, and sometimes a breakfast sandwich.… Read the rest
Publishing Industry Talent Sees Opportunity In Marketing
One side effect of the publishing industry’s reinvention is that a lot of its professionals are transitioning into marketing, where there’s a growing demand for writing and editing skills.… Read the rest
Lego’s Evolution From Invention To Prefabrication
Lego sets are awesome. I loved them as a kid, and now my kids love them. And that makes me love them all over again.
But Lego sets have changed.… Read the rest