Caterina Fake, co-founder of Flickr and Hunch, recently gave an inspiring talk at Clickable’s Interesting Cafe, our monthly culture night and community open house. Below is a four-minute video interview I did with her after the group discussion.… Read the rest
Tag Archives: Leadership
Inward Versus Outward
One of my strengths as a marketer is my outward focus. I love to evangelize and sell the dream. I love to get out in front of crowds and cultivate inbound advocacy and love. I love driving thought leadership and building a stellar external reputation that greases the skids for products and services to achieve utmost market traction.… Read the rest
Truly Great Marketing Stems From Strong Culture
I frequently preach to my peers at Clickable that the marketing team is NOT the “marketing business unit.” Rather, the marketing team IS the entire company and our external stakeholders. We all contribute to the product, experience and culture that forges our reputation and business success.… Read the rest
On Humanity And Clean Water
We recently hosted Peter Thum at Clickable‘s Interesting Cafe, our monthly culture night and open house. Peter’s the founder of Ethos Water, which has generated over six million dollars to help a half-million people around the world get clean water, as well as hygiene and sanitation education.… Read the rest
Culture As An Investment Strategy
I worked at one of the largest marketing communications agencies at the beginning of my career. After three years, I was recruited to startup life by one of my clients and I never looked back. While the startup pace is more intense and unpredictable (therefore stressful), there are many things about it that appeal to me, especially: team vision, pride in building something big, accountability and speed.… Read the rest