At the recent OMMA Hollywood interactive conference, my friend Henry (aka BlogAds) Copeland snagged my video camera and got some footage of me with the legendary, pioneering gossip blogger Perez Hilton. Stupid video, but I have bragging rights now. Perez also gave me an awesome pink t-shirt, which he autographed for my wife. That scored [...]

I’ve been a fan of Technorati for a long time. Having been an early exec at Nielsen BuzzMetrics (aka Nielsen Online), I was long envious of Technorati’s success as a currency of the blogosphere — both in calling market size (number of blogs indexed) and popularity (number of inbound links to any blog). Heck, [...]

Jonny Bentwood at Edelman pointed to a recent Wall Street Journal story by Lee Gomes, which probed the opacity and subjectivity of industry analysts in the tech sector. Aberdeen Group was the poster child:
There were many excesses during the Internet bubble; one involved the Aberdeen Group, which passed itself off as a technology consulting and [...]

The following is also my latest MediaPost column…
Move Over, Seth Godin, Einstein’s Here
January 25th, 2008 by Max Kalehoff
I read my fair share of business books and marketing punditry. In the trendy stable are works by authors Seth Godin, Guy Kawasaki, James Surowiecki, Don Tapscott and Malcom Gladwell. On the more academic side are the likes [...]

AttentionMax today was ranked as the #27 overall blog in the Junta42 Top 42 Content Marketing Blogs premiere listing. Joe Pullizi, Junta42 founder and chief content officer, wrote in an email to me today:
Each blog on the list was ranked by our research team, and included such [...]