Comments on: What Is Hyperlocal? Can Someone Please Tell Me?

By: Flavien

Flavien — Fri, 31 Jul 2009 07:51:21 +0000

Internet and applications such as Google Map or Twitter extend news content and conversation down to a level local newspapers can't afford to go. May be “microlocal” would be more appropriate:)

By: matthewhurst

matthewhurst — Mon, 27 Jul 2009 17:32:12 +0000

I think this misses a huge part of what hyperlocal is. A definition has to address who is creating the content. The connection between the author and the community is vital in capturing this. This is why these cookie cutter hyperlocal networks that big(ger) media is rolling out don't resonate with the readers. It also captures implicitly the role of web 2.0 which has enabled this genre to some extent.

By: imabayashi

imabayashi — Mon, 27 Jul 2009 04:05:44 +0000

The word,hyperlocal came from newspaper industory.Many people think that a lot of local newspaper will die in following years.So some organization will have to fill gaps to keep people know local news.The organization must be local news site which focus on neighborhood information.We will call these site,hyperlocal news site.

By: matthewhurst

matthewhurst — Mon, 27 Jul 2009 02:57:10 +0000

I think it is insider, like microblog and cloud.

By: Max Kalehoff

Max Kalehoff — Sun, 26 Jul 2009 22:34:23 +0000

Thanks Mark. “Local media, news or information that is personalized by you and YOUR location.” I still get thrown off with “hyperlocal”, but your definition is succinct. I will use that now.