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Archive for March, 2008

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Social-Media Metrics In Their Infancy

March 24th, 2008  |  by Max Kalehoff  |  published in Uncategorized  |  Email This Entry

Brian (aka @bmorrissey on Twitter) Morrissey wrote a great story for Adweek on social-media metrics. As I underscored in an interview with Brian for this story: “It’s still in its infancy,” and “Marketers are trying to bridge the divide of what the metrics mean and then put them into action.” My perspective comes as a [...]

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