It’s been an exciting second week already at Clickable, my new startup! Jonathan Miller, former CEO of AOL and one of the “grandfathers” of the commercial Web, just joined our board. Tameka Kee at MediaPost covered his appointment here, and said:
In Miller’s words, he joined the Board because Clickable’s product–a Web-based online ad management platform–is at the forefront of the “next wave” in interactive advertising. While major acquisitions like WPP’s purchase of 24/7 Real Media and AOL’s purchase of Tacoda helped make 2007 the “year of the ad network buys,” Miller notes that those networks had been around for a while. The frenzy was a sign that the “first wave has matured,” Miller says, “but there’s another turn of the wheel coming, and I think Clickable is part of that.”
I humbly agree.
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