Comments on: To Market To People, You Also Must Market To Algorithims http://www.attentionmax.com/blog/2006/12/to_market_to_people_you_also_must_market_to_algorithims.php Max Kalehoff On Marketing, Media & The Edge...Plus Bonus Insights On Start-Up Culture & Raising Kids. Thu, 18 Mar 2010 13:57:48 -0700 http://wordpress.org/?v=2.9.2 hourly 1 By: Sherry http://www.attentionmax.com/blog/2006/12/to_market_to_people_you_also_must_market_to_algorithims.php#comment-399 Sherry Sun, 17 Dec 2006 03:58:53 +0000 http://www.attentionmax.com/blog/2006/12/to_market_to_people_you_also_must_market_to_algorithims.php#comment-399 I would consider Amazon a major influence in my purchasing. I rarely leave that site without adding a book or toy for the kids to the wishlist. Also, the grocery store coupons can influence what I buy. I buy cold medicine and Tylenol and they give me a coupon for Kleenex. I run back and get some Kleenex. We consult Consumer Reports before we make any major purchases. I hadn't thought of it before, but the maps that rate trails at the parks by the degree of difficulty will influence which trail I hike. I also choose field trips for the kids based on my own algorithm where I rate the tone of the literature - family vs. adult oriented, the distance from home, and the cost. I'm sure there are quite a few more. I'll be thinking about this for awhile. I would consider Amazon a major influence in my purchasing. I rarely leave that site without adding a book or toy for the kids to the wishlist.

Also, the grocery store coupons can influence what I buy. I buy cold medicine and Tylenol and they give me a coupon for Kleenex. I run back and get some Kleenex.

We consult Consumer Reports before we make any major purchases.

I hadn’t thought of it before, but the maps that rate trails at the parks by the degree of difficulty will influence which trail I hike.

I also choose field trips for the kids based on my own algorithm where I rate the tone of the literature – family vs. adult oriented, the distance from home, and the cost.

I’m sure there are quite a few more. I’ll be thinking about this for awhile.

]]> By: Rama http://www.attentionmax.com/blog/2006/12/to_market_to_people_you_also_must_market_to_algorithims.php#comment-398 Rama Sun, 17 Dec 2006 02:33:00 +0000 http://www.attentionmax.com/blog/2006/12/to_market_to_people_you_also_must_market_to_algorithims.php#comment-398 Great thought provoking post. I am sure it will take a while for me to understand the implications. To start off, here's some of the algos that made me buy stuff: - Amazon recommendation system - Pandora music recommendation - Gmail 'ads link' Great thought provoking post. I am sure it will take a while for me to understand the implications.

To start off, here’s some of the algos that made me buy stuff:
- Amazon recommendation system
- Pandora music recommendation
- Gmail ‘ads link’

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