http://www.attentionmax.com/apple_finally_emailed_me_a_relevant_itunes_promotion Max Kalehoff On Marketing, Media and Being A Dad Thu, 02 Feb 2012 14:59:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://www.attentionmax.com/apple_finally_emailed_me_a_relevant_itunes_promotion#comment-538 maxkalehoff Fri, 17 Aug 2007 18:27:09 +0000 http://www.attentionmax.com/blog/2007/08/apple_finally_emailed_me_a_relevant_itunes_promotion.php#comment-538 Thanks for the comment Olivier. Ah, you point out the relevance was only due to me being the lucky minority -- hit amidst a scatter shot. That jives, because it was one of the only truly relevant content promotion I can remember receiving -- after several years on the iTunes service. The stuff they send to me tends to be very mass. Mass marketing often doesn't t work on me, because I'm a unique person with very discriminating and niche choices regarding what I listen to. Thanks for the comment Olivier. Ah, you point out the relevance was only due to me being the lucky minority — hit amidst a scatter shot. That jives, because it was one of the only truly relevant content promotion I can remember receiving — after several years on the iTunes service. The stuff they send to me tends to be very mass. Mass marketing often doesn’t t work on me, because I’m a unique person with very discriminating and niche choices regarding what I listen to.

]]> http://www.attentionmax.com/apple_finally_emailed_me_a_relevant_itunes_promotion#comment-6533 maxkalehoff Fri, 17 Aug 2007 18:27:00 +0000 http://www.attentionmax.com/blog/2007/08/apple_finally_emailed_me_a_relevant_itunes_promotion.php#comment-6533 Thanks for the comment Olivier. Ah, you point out the relevance was only due to me being the lucky minority -- hit amidst a scatter shot. That jives, because it was one of the only truly relevant content promotion I can remember receiving -- after several years on the iTunes service. The stuff they send to me tends to be very mass. Mass marketing often doesn't t work on me, because I'm a unique person with very discriminating and niche choices regarding what I listen to. Thanks for the comment Olivier. Ah, you point out the relevance was only due to me being the lucky minority — hit amidst a scatter shot. That jives, because it was one of the only truly relevant content promotion I can remember receiving — after several years on the iTunes service. The stuff they send to me tends to be very mass. Mass marketing often doesn’t t work on me, because I’m a unique person with very discriminating and niche choices regarding what I listen to.

]]> http://www.attentionmax.com/apple_finally_emailed_me_a_relevant_itunes_promotion#comment-537 ogaudemar Fri, 17 Aug 2007 17:49:59 +0000 http://www.attentionmax.com/blog/2007/08/apple_finally_emailed_me_a_relevant_itunes_promotion.php#comment-537 If only Apple was 10% as smart than anyone else! I received that "relevant" email too, although I am not a parent and never listened, downloaded or even searched any podcast about parenting. Maybe it's my age. Maybe it's the voice of my conscience, Apple giving me a life tip! Anyway, I am still desperate about how iTunes sucks at behavioral targeting. They know everything I hear, everything I buy from them, and still they send me those lame newsletter with country music, hip hop and other mainstream artists. Steve Jobs still needs to read the Long Tail. If only Apple was 10% as smart than anyone else! I received that “relevant” email too, although I am not a parent and never listened, downloaded or even searched any podcast about parenting. Maybe it’s my age. Maybe it’s the voice of my conscience, Apple giving me a life tip! Anyway, I am still desperate about how iTunes sucks at behavioral targeting. They know everything I hear, everything I buy from them, and still they send me those lame newsletter with country music, hip hop and other mainstream artists. Steve Jobs still needs to read the Long Tail.

]]> http://www.attentionmax.com/apple_finally_emailed_me_a_relevant_itunes_promotion#comment-6532 ogaudemar Fri, 17 Aug 2007 17:49:00 +0000 http://www.attentionmax.com/blog/2007/08/apple_finally_emailed_me_a_relevant_itunes_promotion.php#comment-6532 If only Apple was 10% as smart than anyone else! I received that "relevant" email too, although I am not a parent and never listened, downloaded or even searched any podcast about parenting. Maybe it's my age. Maybe it's the voice of my conscience, Apple giving me a life tip! Anyway, I am still desperate about how iTunes sucks at behavioral targeting. They know everything I hear, everything I buy from them, and still they send me those lame newsletter with country music, hip hop and other mainstream artists. Steve Jobs still needs to read the Long Tail. If only Apple was 10% as smart than anyone else! I received that “relevant” email too, although I am not a parent and never listened, downloaded or even searched any podcast about parenting. Maybe it’s my age. Maybe it’s the voice of my conscience, Apple giving me a life tip! Anyway, I am still desperate about how iTunes sucks at behavioral targeting. They know everything I hear, everything I buy from them, and still they send me those lame newsletter with country music, hip hop and other mainstream artists. Steve Jobs still needs to read the Long Tail.

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